Bringing joy and confidence to the potty-training journey
Potty by Pull-Ups is a music themed tracking and rewards app designed to empower and motivate parents and their Big Kids™ throughout the potty-training journey.
Elevating potty training beyond the product
As the #1 brand for potty training, Pull-Ups has a long history of providing the best products in the category. Parents have needs that go beyond just the product. They crave education, support and solutions that work for their child's unique potty-training journey.
The Pull-Ups renowned, expert-backed potty-training approach is brought to life within the app – transforming instruction into playful learning and making success more accessible and fun for Big Kids™.
One app. Two experiences.
Parents experience potty training as progress. Toddlers learn potty training through play. The app unites both seamlessly.
Designed for parents
Behind the play is a calm, practical system for parents, built to ease anxiety and support confidence throughout the journey.
- Progress tracked automatically
- Milestones made visible
- Guidance that normalizes every stage
Designed to educate and help parents feel confident and find what works, even when progress isn’t linear.
Designed for toddlers
Familiar characters from Mickey Mouse Clubhouse appear in short, joyful interactions designed specifically for ages 2–3.
- Tap-first interactions
- No reading required
- Immediate engaging reward of playing music with the band
Everything is built around how toddlers actually explore screens, fostering cognitive and skill development.
Play that reinforces progress
By connecting rewards directly to real-world behaviors, daily routines become repeatable wins. Each achievement unlocks engaging play, fostering a continuous cycle of motivation.
The measurable impact of digital potty training
150k+ Downloads*
Since May 2025, over doubling our expected goal for year 1
4.7 Stars*
Rating on Apple App Store and Google Play
80%**
Of parents report reduced stress throughout potty training
*Metrics as of January 31, 2026.
**Metric is based on November 2024 survey results sent to beta users.
Empathy in every tap
The experience thoughtfully guides users through the intimate journey of potty training. What often feels like one of the most daunting milestones is meticulously transformed into a confident, calm experience, joyfully punctuated by a celebratory song upon graduation.
No pressure. No confusion. Just genuine progress celebrated every step of the way.
Bringing joy and confidence to the potty-training journey
Potty by Pull-Ups is a music themed tracking and rewards app designed to empower and motivate parents and their Big Kids™ throughout the potty-training journey.
Elevating potty training beyond the product
As the #1 brand for potty training, Pull-Ups has a long history of providing the best products in the category. Parents have needs that go beyond just the product. They crave education, support and solutions that work for their child's unique potty-training journey.
The Pull-Ups renowned, expert-backed potty-training approach is brought to life within the app – transforming instruction into playful learning and making success more accessible and fun for Big Kids™.
One app. Two experiences.
Parents experience potty training as progress. Toddlers learn potty training through play. The app unites both seamlessly.
Designed for parents
Behind the play is a calm, practical system for parents, built to ease anxiety and support confidence throughout the journey.
- Progress tracked automatically
- Milestones made visible
- Guidance that normalizes every stage
Designed to educate and help parents feel confident and find what works, even when progress isn’t linear.
Designed for toddlers
Familiar characters from Mickey Mouse Clubhouse appear in short, joyful interactions designed specifically for ages 2–3.
- Tap-first interactions
- No reading required
- Immediate engaging reward of playing music with the band
Everything is built around how toddlers actually explore screens, fostering cognitive and skill development.
Play that reinforces progress
By connecting rewards directly to real-world behaviors, daily routines become repeatable wins. Each achievement unlocks engaging play, fostering a continuous cycle of motivation.
The measurable impact of digital potty training
150k+ Downloads*
Since May 2025, over doubling our expected goal for year 1
4.7 Stars*
Rating on Apple App Store and Google Play
80%**
Of parents report reduced stress throughout potty training
*Metrics as of January 31, 2026.
**Metric is based on November 2024 survey results sent to beta users.
Empathy in every tap
The experience thoughtfully guides users through the intimate journey of potty training. What often feels like one of the most daunting milestones is meticulously transformed into a confident, calm experience, joyfully punctuated by a celebratory song upon graduation.
No pressure. No confusion. Just genuine progress celebrated every step of the way.
Bringing joy and confidence to the potty-training journey
Potty by Pull-Ups is a music themed tracking and rewards app designed to empower and motivate parents and their Big Kids™ throughout the potty-training journey.
Elevating potty training beyond the product
As the #1 brand for potty training, Pull-Ups has a long history of providing the best products in the category. Parents have needs that go beyond just the product. They crave education, support and solutions that work for their child's unique potty-training journey.
The Pull-Ups renowned, expert-backed potty-training approach is brought to life within the app – transforming instruction into playful learning and making success more accessible and fun for Big Kids™.
One app. Two experiences.
Parents experience potty training as progress. Toddlers learn potty training through play. The app unites both seamlessly.
Designed for parents
Behind the play is a calm, practical system for parents, built to ease anxiety and support confidence throughout the journey.
- Progress tracked automatically
- Milestones made visible
- Guidance that normalizes every stage
Designed to educate and help parents feel confident and find what works, even when progress isn’t linear.
Designed for toddlers
Familiar characters from Mickey Mouse Clubhouse appear in short, joyful interactions designed specifically for ages 2–3.
- Tap-first interactions
- No reading required
- Immediate engaging reward of playing music with the band
Everything is built around how toddlers actually explore screens, fostering cognitive and skill development.
Play that reinforces progress
By connecting rewards directly to real-world behaviors, daily routines become repeatable wins. Each achievement unlocks engaging play, fostering a continuous cycle of motivation.
The measurable impact of digital potty training
150k+ Downloads*
Since May 2025, over doubling our expected goal for year 1
4.7 Stars*
Rating on Apple App Store and Google Play
80%**
Of parents report reduced stress throughout potty training
*Metrics as of January 31, 2026.
**Metric is based on November 2024 survey results sent to beta users.
Empathy in every tap
The experience thoughtfully guides users through the intimate journey of potty training. What often feels like one of the most daunting milestones is meticulously transformed into a confident, calm experience, joyfully punctuated by a celebratory song upon graduation.
No pressure. No confusion. Just genuine progress celebrated every step of the way.
Bringing joy and confidence to the potty-training journey
Potty by Pull-Ups is a music themed tracking and rewards app designed to empower and motivate parents and their Big Kids™ throughout the potty-training journey.
Elevating potty training beyond the product
As the #1 brand for potty training, Pull-Ups has a long history of providing the best products in the category. Parents have needs that go beyond just the product. They crave education, support and solutions that work for their child's unique potty-training journey.
The Pull-Ups renowned, expert-backed potty-training approach is brought to life within the app – transforming instruction into playful learning and making success more accessible and fun for Big Kids™.
One app. Two experiences.
Parents experience potty training as progress. Toddlers learn potty training through play. The app unites both seamlessly.
Designed for parents
Behind the play is a calm, practical system for parents, built to ease anxiety and support confidence throughout the journey.
- Progress tracked automatically
- Milestones made visible
- Guidance that normalizes every stage
Designed to educate and help parents feel confident and find what works, even when progress isn’t linear.
Designed for toddlers
Familiar characters from Mickey Mouse Clubhouse appear in short, joyful interactions designed specifically for ages 2–3.
- Tap-first interactions
- No reading required
- Immediate engaging reward of playing music with the band
Everything is built around how toddlers actually explore screens, fostering cognitive and skill development.
Play that reinforces progress
By connecting rewards directly to real-world behaviors, daily routines become repeatable wins. Each achievement unlocks engaging play, fostering a continuous cycle of motivation.
The measurable impact of digital potty training
150k+ Downloads*
Since May 2025, over doubling our expected goal for year 1
4.7 Stars*
Rating on Apple App Store and Google Play
80%**
Of parents report reduced stress throughout potty training
*Metrics as of January 31, 2026.
**Metric is based on November 2024 survey results sent to beta users.
Empathy in every tap
The experience thoughtfully guides users through the intimate journey of potty training. What often feels like one of the most daunting milestones is meticulously transformed into a confident, calm experience, joyfully punctuated by a celebratory song upon graduation.
No pressure. No confusion. Just genuine progress celebrated every step of the way.